Monday, February 10, 2025
vip Registration and badge pick-up
3:00 - 5:00 p.m.
VIP welcome dinner
5:30 - 7:30 p.m.
Join other VIP attendees for a fun evening at El Jefe Tequilas Taco Cantina, conveniently located at the beautiful Promenade at Sunset Walk! You'll get a head start on making meaningful connections while enjoying an authentic Mexican dinner with drinks and desserts. Included with VIP registration; only 30 spots available!
tuesday, February 11, 2025
Registration and badge pick-up
9:00 a.m. to 1:00 p.m.
vip breakfast
9:00 to 10:00 a.m.
Start your day off with a delicious breakfast and enjoy time with other VIP attendees before your workshop begins. Included with VIP registration; only 30 spots available!
VIP workshop: creating dynamic displays
10:00 a.m. - 12:00 p.m.
Get your creative juices flowing with this optional hands-on workshop designed to invigorate your store displays! Visual merchandising expert Michael Hale will show you how to create displays that will wow your customers. You'll leave with new and valuable techniques that can be immediately implemented to breathe new life into your store's offerings and increase sales. Included with VIP registration; only 30 spots available!
Welcome and Opening Remarks
1:00 - 1:15 p.m.
Keynote session: seaside success - 7 keys to unlocking profits
1:15 - 2:15 p.m.
Gain a deep understanding of key metrics that can drive your business growth and profitability, from managing inventory efficiently to optimizing your pricing strategies. Don't miss this opportunity to learn and equip yourself with the tools to make data-driven decisions that will propel your store's success!
Afternoon Break
2:15 - 2:30 p.m.
Session II: tapping into beach, coastal and nautical trends
2:30 - 3:30 p.m.
Be prepared for the busy summer season with the hottest beach, coastal and nautical merchandise trends. Learn what products are strong sellers and how your seaside store can capitalize on these hot items!
Speaker: Kristin Ely, Seaside Retailer
Speaker: William Hill, Margaritaville Resort Orlando Gift Shop
Afternoon refreshment Break
3:30 - 3:45 p.m.
Session III: The ABC’s for Navigating Digital Waters
3:45 - 4:45 p.m.
Boost your online presence with the ABC’s. Learn time-saving tips and tools in e-commerce, social media and AI to connect your online and offline efforts without feeling lost at sea. You'll leave with useful, easy-to-implement strategies that you can begin using right away!
AFTERNOON BREAK
4:45 - 5:00 p.m.
Session IV: the boardwalk chat
5:00 - 6:00 p.m.
Get the inside track from top beach, coastal and nautical wholesalers about their latest product offerings, industry trends, buying advice and more during informal sit-down interviews with the vendors who are exhibiting at Coastal Connections Conference’s Boardwalk event.
the boardwalk sip and shop
6:00 - 7:00 p.m.
Explore exciting new products and get to know some of the industry’s hottest brands in an exclusive buying experience with a fun and laid-back vibe. A perfect opportunity for building relationships with vendors and getting a head start on placing orders!
Wednesday, February 12, 2025
Breakfast
8:00 - 9:00 a.m.
Begin the day with fellow attendees and Boardwalk vendors for a networking breakfast with scrumptious options to kickstart your day.
the boardwalk
9:00 - 11:00 a.m.
Continue making connections with Boardwalk vendors while exploring new products and trending merchandise. Attendees will have the opportunity to place additional orders and meet one-on-one with vendors. Don't miss out on this unique and valuable opportunity to build meaningful relationships that will help your sales soar!
Session V: profit producing spaces
11:00 a.m. - 12:00 p.m.
Back by popular demand! Michael Hale of RetailRehab will teach you how to arrange merchandise displays and maximize floor space to increase your sales. Learn how you can elevate your customer's shopping experience with fresh new ideas and perspectives.
Lunch
12:00 - 1:00 p.m.
Attendees and Boardwalk vendors will have an opportunity to relax and reenergize together while enjoying a delicious Margaritaville-inspired buffet.
Starfish Awards Presentation
1:00 - 1:30 p.m.
Seaside Retailer honors past recipients of the Starfish Award
recognizing each winner for their contributions to charitable causes and conservation efforts in their communities and beyond.
AFTERNOON BREAK
1:30 - 1:45 p.m.
Session VI: coming out of the storm
1:45 - 2:45 p.m.
As a retailer located in a coastal area, sometimes Mother Nature and other forces can cause catastrophic damage without warning. Hear from retailers who have had to overcome unthinkable challenges and what they've learned from the process as well as an insurance expert that can tell you what you need to do to be prepared.
afternoon refreshment break
2:45 - 3:00 p.m.
Session VII - 3 surefire ways to increase foot traffic
3:00 - 4:00 p.m.
Ready to walk away with strategies that will increase business immediately? Then you won't want to miss this session! From attracting new customers to activating existing customers, you'll learn the most effective ways to get customers in your door and spending dollars.
closing remarks
4:00 - 4:15 p.m.
STARFISH AWARD PRESENTATION
Seaside Retailer honors past recipients of the Starfish Award, recognizing each winner for their contributions to charitable causes and conservation efforts in their communities and beyond.
I CAN'T CHANGE THE DIRECTION OF THE WIND, BUT I CAN ADJUST MY SAILS TO ALWAYS REACH MY DEStINATION.
Jimmy Buffett
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